Time to read: 5 min

According to the U.S. Bureau of Labor Statistics, the field of industrial design is expected to grow in the next eight years, and with an average salary of$ 64,000a year (closer to $90,000 a year in San Francisco), the field is promising, with great job security and financial stability. Design thinking is taking center stage as a creative way to solve problems in the corporate sector and in people’spersonal lives

Product designers inhabit a versatile career field with multiple paths, but which one should you choose? The three career paths most industrial designers take are:

  1. 成为公司的内部设计师
  2. 自由职业者作为设计师或经营设计工作室
  3. 通过创建产品并成立公司来成为企业家

根据您的目标和愿望,这三个途径在个人实现方面可能会产生重大差异。让我们看一下每条路径,探索与每种路径相关的不同考虑,挑战和特权。

Path #1: Join a Company as an In-House Designer

Many industrial designers spend their entire careers working for companies in a salaried position, often at some of the most successful companies in the world, like Microsoft, Nike, and Sony, or at a design firm, like IDEO or Whipsaw. According toFast Company,在一篇有关美国针对工业设计健康的全国艺术捐赠报告中的文章中,大多数受薪工业设计师从事制造业或专业,技术或科学服务方面的工作。

The benefits of being a salaried employee at a company, whether it’s a Fortune 500 company or a startup, are:

  • You’ll have a reliable salary and benefits, with set hours.
  • You’ll have the opportunity to move up the career ladder, into a manager, director, VP, or C-class role.
  • You’ll get the chance to work for some of the top companies in the U.S. and world.
  • You’ll be able to solve challenging problems via design, in a focused way.
  • If you love design, you’ll be able to focus your entire role on that, rather than management, manufacturing, payroll, etc.

The drawbacks include:

  • Your projects are given to you rather than chosen.
  • 您需要使用公司的流程和方法。
  • The product belongs to your company (or your client), rather than you, so you do have to toe the company line.

Path #2: Freelance Design

For those who have worked for a large organization for several years or prefer the flexibility and variety of working with multiple clients, freelancing can be a great way to leverage your design skills and control your own time and projects. According to the NEA report,30%的工业设计师是自雇人士, and we expect that number to increase. Whether you work for a design firm as an individual contributor or as a consultant for a larger company, or even run your own design studio, working on your own gives you immensefreedom

Fictiv project for Menlo Ventures
Fictiv collaborated on a project for Menlo Ventures with freelance industrial design consultant Mark Kelley

自由职业的积极方面包括:

  • 您可以控制时间表 - 工作时间和工作数小时。
  • You’re almost always treated as an expert designer, and as a consultant, you run your own show—no supervisors, only clients.
  • 您可以从事多个不同的项目或一次将您的承诺限制为一个项目。

The challenges of freelancing include:

  • You’re in charge of your own invoicing and taxes.
  • 你需要购买自己的利益或way to get them elsewhere (spouse, domestic partner, parent).
  • 您需要定期鼓起新业务。
  • Your salary may be high, but it might not always be steady.
  • Unless you’re running your own firm, you won’t necessarily move up the hierarchy, so if you want to manage a team or move into a VP role, the route is less clear-cut than it might be at a company.
  • Some clients can be challenging, as can juggling multiple projects.

Path #3: Entrepreneurship

您可以渴望独自工作到一个新的水平,并进行识别市场并设计满足其需求的产品的过程。您可以围绕您的产品和制造,营销和出售它组成一家初创公司。

The best things about entrepreneurship are:

  • You’ll get the experience of being a CEO, while also being closely involved in the actual product design.
  • You’ll have ownership over your own company and product(s), a momentous achievement.
  • Kickstarter使产品更容易找到受众并自我维持(甚至很快获利)。
  • 其他资源(例如3D打印和制造咨询公司)提供了企业家并不总是拥有的支持。
  • You’ll have the freedom to pursue your unique ideas and bring them to fruition.
August Smart Lock Pro
设计企业家Yves Beharfounded design firm fuseproject 和硬件公司8月,制造商the August Smart Lock

The most challenging parts of running a company are:

  • Failure is a distinct possibility. Even though the path is easier than before, running a startup is still complex and stressful.
  • You’ll need to handle accounting, payroll, and employee benefits.
  • You’ll need to hire, manage, and pay employees.
  • 您将负责自己的制造,运输,分销等。
  • You’ll have to think about funding for your startup and/or how to become profitable.
  • 时机并不总是正确的。如果您要还清贷款或为房屋节省贷款,或者您还没有找到合适的业务合作伙伴,那么等待实现自己的梦想可能是有意义的。

工业设计是一个蓬勃发展的领域,充满了激动人心的机会。确定适合您的道路的最佳方法是现在考虑您最想要的工作状况。列出列表后,将其与我们在此处包括的利弊进行比较,看看您是否属于一个类别或另一个类别。然后,考虑一下要采取特定途径需要做的事情:建立出色的投资组合,寻求财务建议,寻找业务合作伙伴,发展更强的营销技能,并参加课程,进行一些阅读或网络来发展这些技能或寻找人来帮助您。

Main Takeaways

In all likelihood, you won’t remain in one role forever. Plenty of designers leave companies to launch their own products and then grow those products into a business, or freelance for years and then join a design studio. The key is to take the pulse of where you are at this moment and where you want to be, and then take steps to move into a new role, if that’s what you feel is the right path for you.